Jones Soda Co. has announced an agreement expanding distribution of its Mary Jones cannabis-infused beverage brand to both Michigan and Nevada, the fourth- and eighth-largest cannabis markets in the U.S., respectively.
The Mary Jones line debuted last June in California and is slated to launch in Washington State in Q2, continuing a planned national rollout to all recreational use markets.
Mary Jones manufacturing and distribution in Michigan and Nevada will be handled by Maxxx Labs, a cannabis contract manufacturing and distribution company specializing in beverage manufacturing. The company operates licensed cannabis manufacturing facilities in both states, as well as licensed dispensaries in Michigan, with planned expansion into the Ohio, Florida and Texas markets.
The new agreement brings Mary Jones into two states that are currently expanding their cannabis footprints.
Michigan voters legalized adult-use cannabis in 2018, has more than 1,050 cannabis sales locations throughout the state, and is set to open the first Detroit dispensaries this year following the recent award of 33 licenses out of the 160 permitted under the city’s recreational cannabis ordinance. Nevada legalized recreational cannabis use in 2017, now ranks second in the nation in cannabis sales per capita, and is slated to distribute licenses this year for cannabis consumption lounges that are expected to create a marijuana zone in Las Vegas.
Mary Jones will launch in both states this summer with the full portfolio of current products, including Mary Jones 10mg and 100mg THC-infused sodas and THC-infused syrups. Michigan and Nevada will join California and Washington in the launch of Mary Jones edibles in multiple flavors and formats, also this summer. All products will be available in a variety of flavors that taste like the mainline Jones craft sodas.
The brand’s 10mg sodas are packaged in single-serving 12 oz glass bottles sold in 4-pack carriers. The 100mg sodas come in 16-oz. resealable, child-resistant, multi-serve cans designed for paced consumption and/or social sharing with friends. The syrups come in 4-fl glass bottles containing 100mg of THC for multiple servings that can be added to any soda, used as a cocktail mixer, sipped straight from the bottle, drizzled over desserts, or used to infuse favorite recipes.
“As the first branded soda company to expand into the cannabis space, we have unique advantages that include 26 years of brand recognition, deep flavor science expertise, and an edgy brand personality that’s a perfect fit for the canna culture,” says Mark Murray, President and CEO of Jones Soda Company. “These attributes have already helped turn Mary Jones into California’s top infused carbonated beverage and the state’s fastest-growing cannabis brand, and we fully expect similar success in Washington, Michigan, Nevada and every other market we enter.”
The first Michigan and Nevada dispensaries to carry Mary Jones products will be announced on the ‘Where To Buy’ page at gomaryjones.com shortly before launch.
