International consumer cannabis products company Curaleaf Holdings, Inc. just debuted Select FormulaX, a new hemp-derived THC energy drink.
Select FormulaX features 10mg of THC with an added boost of caffeine and is sold in 16 oz. cans directly to adult consumers through the company’s online storefront, TheHempCompany.com. Customers can also find Select FormulaX at Curaleaf stores in Arizona and Maine, at major retailers and soon through on-demand delivery services in select states.
Select FormulaX Offers a New Way to Energize
In addition to the 10 mg of THC in each can, Select FormulaX beverages also offer a 50 mg boost of caffeine, according to the company, similar to a can of soda or half of a cup of coffee. The energy drink is free from artificial flavors, colors, sweeteners and high fructose corn syrup.
Available in Glacial Melt and Rocket Pop flavors, each can features sweet and sour notes with fruity flavors. A thermo-temperature packaging feature turns the can color bright blue when it has reached the optimal chilled temperature for enjoyment, according to the company.
“The latest addition to our signature Select ‘X’ product line reinforces our dedication to expanding our product portfolio and integrating our own Farm Bill compliant products into the high growth, hemp-derived THC market,” said Boris Jordan, chairman and CEO of Curaleaf, in a news release. “Select Hemp Seltzers continue to grow in popularity across the hemp market nationally, and Select FormulaX is an excellent addition to our highly rated beverage line.”
Select FormulaX retails for $24.99 per 4-pack.
